We prefer our Big Macs and our Whoppers, our food portions supersized, our big cars and sprawling cities, our enormous football players, our big breasts and big houses (up from an average of 1,200 square feet in 1950 to 2,216 square feet today), our big armies with big reach, and, though we complain about it incessantly, big government that spends big money running up big debt (more now than at any other period in our history). That we allow corporations to grow to outrageous size is just another symptom of the disease. Bigness worship permeates every layer of the culture; it is racked into our brains with every turn of the advertising screw; it is a totalizing force. Christopher Ketcham
